278 areas · London & the commuter belt
Set your budget, the places you actually need to get to, and what matters day to day — schools, safety, parks, a halal butcher, somewhere to run. Boroughly scores every area against you, not against an average.
No sign-up · No email required · See exactly where every number comes from
Buying or renting, how many bedrooms, and the absolute ceiling. Anything you can't afford drops off the map.
Your office, your mum's, the nursery. Boroughly uses live TfL times and removes anywhere the journey doesn't work.
Slide up schools, safety, parks, nightlife or peace and quiet. Mark must-haves — a mosque, a Lidl, a big park.
A ranked list with the reasons attached, plus a full written guide for every area on it.
Rightmove tells you what a house costs. It doesn't tell you whether you'll be happy there on a wet Tuesday in February. Every area carries seven scores — safety, schools, parks and green space, transport, diversity and inclusion, LGBTQ+ friendliness, and buzz versus quiet — plus a check for the fifteen things that quietly decide whether daily life works: a halal butcher, a Lidl or Aldi, a Waitrose, a gym, a barber, veggie and vegan food, a street market, a mosque, a church, a synagogue, a temple or gurdwara, a big park, a pool.
London is live and fully verified. Other cities are being built out — the scoring model is the same, the local data is being calibrated city by city.
131 London areas plus 147 commuter towns, scored on budget, commute, schools, safety and the everyday things — halal butchers, Lidl vs Waitrose, parks, nightlife.
Greater Manchester, from Didsbury to Salford Quays — the same scoring, built for people moving north or moving across the city.
Birmingham and the West Midlands — one of the youngest, most diverse cities in the UK, area by area.
Bristol and the surrounding towns — coming next.
Leeds and West Yorkshire — coming next.
Edinburgh — coming next.
Glasgow — coming next.
No testimonials up yet — Boroughly is new. So instead, here's exactly where the data comes from and what it can't tell you.
Median sale prices from HM Land Registry Price Paid Data, refreshed from the last 12 months of recorded sales. Median, not mean — one very large sale shouldn't move an area's figure.
Live TfL journey data for London destinations, so commute times reflect the actual route rather than crow-flies distance.
Indicative composites today. As each is sourced it becomes a decile rank across the dataset, with the formula published so you can disagree with it.
No estate agent pays to rank higher. The site is funded by ads and by businesses licensing the API, never by placement.
Already narrowing it down? These start you further along.
All ranked lists → · All comparisons →
Full written guides — prices, scores, who each area suits, and honest trade-offs.
Start from the constraints that can't flex — your budget and the places you need to reach regularly — then rank what's left on the things that shape daily life: safety, schools, green space, and whether the shops, food and faith spaces you use are actually nearby. Boroughly does exactly that: you set the budget and the commutes, weight what matters, and it scores all 278 areas against you rather than against a generic average.
Families usually optimise for school quality, green space and safety, which tends to point to places like Wimbledon, Dulwich, Muswell Hill, Ealing and Teddington inside London, or St Albans, Sevenoaks and Beaconsfield in the commuter belt. The trade-off is price: those areas sit well above the London average. Cheaper family picks with strong parks and schools include Hanwell, Carshalton, Chislehurst and Orpington.
Under about £400k you're mostly looking at outer east and south-east London — Barking, Dagenham, Thornton Heath, East Ham, Woolwich — or commuter towns like Grays, Luton, Sittingbourne, Basildon and Chatham, several of which reach central London faster than outer zones do. Set your budget on the map and it will show every area it unlocks.
Usually on the purchase price, not always overall. A season ticket can run from roughly £2,000 to £6,000 a year, so a town that looks £150k cheaper may only be £80k cheaper once ten years of fares are counted. Boroughly shows an estimated annual season ticket next to each commuter town so the comparison is honest.
It depends on the field, and we publish exactly which is which. Prices are median sale prices taken from HM Land Registry Price Paid Data — real recorded transactions, not estimates. Transport times for London come live from the TfL Journey Planner. The seven life scores are still indicative composites built from public data, and the data and sources page lists the status of every dataset. Use the scores to build a shortlist; the prices you can rely on, though an area median still hides a lot of street-level variation.
The map and all 278 area guides are free with no sign-up. Businesses that want the underlying scores in their own product can licence the API.
The same area scores are available as a JSON API — one call per area, covering prices, seven life scores, amenities, commute times and council tax. Free 30-day pilot with attribution.